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When Flight Crews Met Online — and Actually Connected

Immersive Experiences

100 participants

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Inside the Mission

  • Each team formed a “virtual flight crew” with cross-functional roles
     

  • Tasks included decoding encrypted boarding passes and planning routes through restricted airspace
     

  • A surprise mid-game twist reassigned responsibilities on the fly
     

  • The session closed with a shared “landing” meditation to reinforce alignment
     

  • A post-event space (“Cloud Crew”) became a hub for spontaneous cross-team conversation

Remote-Ready by Design

The experience worked across continents and time zones, uniting teams who’d never shared a call — let alone a common goal

What Changed

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100% live participation — a first for this distributed team

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98% felt more connected across departments

Internal comms channels saw a measurable spike in spontaneous cross-team messages

The experience inspired a new onboarding tradition: “Your First Flight”

Why It Took Off

Because it didn’t teach collaboration — it required it. When communication is the only way forward, people don’t just engage — they show up

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From Silence to Shared Airspace

After a long period of remote work and fragmented schedules, communication between key teams had broken down. Ground staff and flight crews operated in parallel — but not together. Attempts to bridge the gap with newsletters and online town halls fell flat.

What the company needed was not another announcement — but a shared experience. So we turned to the most natural metaphor in their world: flight

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Turning Aviation Into Collaboration

Format: “Challenge in the Clouds” — an aviation-themed digital game

Theme: Teams took on interdependent roles in a 90-minute mission, simulating real-time operations and decision-making

Mechanics: Teams navigated a series of timed “airport missions,” solved puzzles using flight codes, and communicated in aviation lingo to achieve shared goals

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